WhatsApp Channels, a one-way broadcast tool, is now available worldwide, allowing users to follow interests from sports teams to local officials.
WhatsApp is expanding its Channels feature globally, offering a private way for users to receive updates from various sources. This one-way broadcast tool allows administrators to send texts, photos, videos, stickers, and polls. Users can find channels through a searchable directory, using local filters or invitations via links. The feature prioritizes user privacy; admins' phone numbers aren't visible to followers, and vice versa.
Administrators have control over who can follow their channel and can block screenshots and forwards. Channel history is stored on servers for up to 30 days, with plans for further privacy features, including end-to-end encryption for select channels. WhatsApp emphasizes that Channels are separate from private chats and aims to provide a safe, private broadcast service. The global rollout follows initial launches in Singapore and Colombia.
Mark Zuckerberg announced the global launch of WhatsApp Channels, emphasizing the platform's commitment to building the most private broadcast service available. WhatsApp Channels is designed to be distinct from private messaging and aims to provide a secure way for users to receive updates from various sources.
The update includes new features and improvements based on feedback from the initial launch phase. Users can now more easily discover and engage with channels that interest them. The platform is also working on enhancing the administrative tools available to channel creators, giving them more control over their content and audience. WhatsApp aims to make Channels a valuable tool for staying informed and connected with communities, organizations, and individuals.